Articles by our experts

Jack Thomas

After the Stream: Paramount

Paramount’s 2025 second-window activity shows how studios can still drive meaningful value through external licensing after initially placing their titles on their own services through vertical integration

After the Stream: Paramount

After the Stream: Paramount

Lionsgate’s Flexible Windowing Strategy for its Movies

Lionsgate’s 2024 release strategy shows how they are shaping each release to fit the local landscape. It’s not about following one global model. It’s about using the right path for the right film in the right place.

Lionsgate’s Flexible Windowing Strategy for its Movies

Lionsgate’s Flexible Windowing Strategy for its Movies

AVOD and BVOD Acquisitions Build Momentum

Activity from both Digital AVOD and Broadcaster-owned AVOD (BVOD) services rose significantly in 2024, setting a new benchmark that 2025 is already on course to match.

AVOD and BVOD Acquisitions Build Momentum

AVOD and BVOD Acquisitions Build Momentum

Sony and Fox’s ‘Doc’ Finds Global Success Without Relying on Vertical Integration

Sony's remake of Doc has become one of 2025's most widely distributed shows.

Sony and Fox’s ‘Doc’ Finds Global Success Without Relying on Vertical Integration

Sony and Fox’s ‘Doc’ Finds Global Success Without Relying on Vertical Integration

No One-Size-Fits-All: How Sony Tailors Release Timelines by Title

Sony’s 2024 release strategy shows the differences in their approach to each type of distribution window

No One-Size-Fits-All: How Sony Tailors Release Timelines by Title

No One-Size-Fits-All: How Sony Tailors Release Timelines by Title

More Emmy Nominees Reach Local Buyers in Second Window Deals

Emmy-nominated shows are increasingly reaching global audiences through non-exclusive second window deals.

More Emmy Nominees Reach Local Buyers in Second Window Deals

More Emmy Nominees Reach Local Buyers in Second Window Deals

The Biggest Markets for Second Window Acquisitions

Second-window acquisitions are playing a growing role in global content strategies

The Biggest Markets for Second Window Acquisitions

The Biggest Markets for Second Window Acquisitions

ITVX & Disney Deal Extend Long-lasting Relationship

ITVX continues to strengthen its partnership with Disney+, acquiring second windows for Disney's original content

ITVX & Disney Deal Extend Long-lasting Relationship

ITVX & Disney Deal Extend Long-lasting Relationship

After the Stream: Where Disney Titles Go Next

An overview of the sale of Disney films across Europe

After the Stream: Where Disney Titles Go Next

After the Stream: Where Disney Titles Go Next

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