With the content market going through a transitional period, Hollywood strikes disrupting production and streamers pivoting their acquisition strategies, how have production and distribution companies had to adapt?
On this episode of Inside Content, I am joined by Jens Richter, CEO, Commercial and International at Fremantle, one of the leading global producer-distributors of premium TV and film content.
We delve into Fremantle’s strategy and how they are tailoring that to the changing ecosystem of content buyers, including their focus on local entertainment, changes in demand for factual content and the rise of co-productions. We also discover out how the content market has changed as platforms introduce ad-supported tiers and the impact of the US writers strikes. As one of the top FAST channel providers, with the likes of the Baywatch and BUZZR channels, Jens also dives into how Fremantle are navigating the particularly active FAST space.
Topic breakdown
- The change in demand for premium factual content
- How ad-funded tiers is affecting the type of content SVOD’s are looking to acquire or commission
- How the US strikes have affected their business
- The impact of studio SVOD’s engaging in selling to third-parties again
- Commercial broadcasters in Europe becoming more localised
- The rise in demand for local entertainment
- The rise of co-production
- Their FAST channel and AVOD strategy
- Upcoming content from Fremantle
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