On this episode of Inside Content, I'm joined by seasoned television executive, Patrick Rivet, CEO of THEMA.
THEMA, owned by Canal+ is the distribution arm of Canal's International content business. Here, Patrick is in charge of developing the business and securing strategic partnerships to drive growth in the new digital sphere, and before that, Rivet was running the US office of THEMA. Under his leadership, he significantly grow the company with the launch of several digital offers in US and Latin America. Prior to this, he worked as Head of distribution at TV5 MONDE in Paris, where he was in charge of business development for the channel on pay TV platforms.
On the episode we dive into a variety of exciting topics, including the evolution of Pay TV internationally across markets and how operators are adapting to the changing ecosystem, the current trends occurring in the content space such as the popularity of Turkish content in LATAM, and the increasing power of YouTube as a platform and its opportunities.
Topics discussed
- An overview of THEMA and Patrick’s role in the company
- Growth in the content distribution space
- The evolution of Pay TV across markets
- How Pay TV operators are adapting to a changing Pay TV market
- Opportunities in FAST
- Monetisation of content
- Local content trends
- The power of YouTube as a platform and the opportunities in its ecosystem
- THEMA’s relationship with parent company Canal+
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