Marlink Case Study

Advanced connectivity solutions means delivering video to new environments is becoming a reality. Getting content owners on board with unfamiliar set-ups however

Marlink Case Study

Project

Bringing video to the high seas

Client

Marlink

Our Expertise

Strategy

The Business

Marlink is the pioneer of communication solutions operating in remote environments and are the largest technology-independent satellite communication and digital solutions provider serving the maritime market.

The Objectives

To launch video services using distribution via its satellite network for seafarers in the merchant shipping sector.

How We Helped

We have been helping companies to navigate nascent areas with content providers for a long time. We helped Marlink to save time and money by using our experience to:

  • Develop a strategy and consumer proposition that could be implemented and would work for merchant vessels
  • Evaluate the options for sourcing content to support the proposition
  • Negotiate the video on demand conent deals on Marlink's behalf
  • Input content revenue and costs into the business model to manage the trial period budget

The Results

In 2016, Marlink launched the XChange Media service, delivering content from major providers to the global martime market

/

Get in touch

Ready to grow? Let's talk.

Contact Us

Related Case Studies