Good Omens 1


Premium Drama - Good Omens


Jack Thomas Analyst

Is the BBC's agreement with Amazon for ‘Good Omens’ a sign of future deals to come?

A co-production between Amazon and BBC Studios, ‘Good Omens' is a screen adaptation of the Neil Gaiman & Terry Pratchett book of the same name. Amazon are said to be contributing the majority of funding, and will release the show in full Boxset form on May 31st. BBC Two will show a second window in around 6 months time, with episodes released weekly.

“I don’t think people will feel shortchanged when they see it on the BBC. In a way, it’s kind of a bonus: the BBC license fee payer is going to get a huge show for a very small amount of money. They are getting a great deal out of it.”

Douglas Mackinnon, Director

As the BBC fights for a longer window of availability for content on the iPlayer, is the agreement with Amazon for ‘Good Omens’ a sign of future deals to come, with partners having shorter exclusive first windows before the BBC fully utilise the second?

Related articles


Show Tracker Distribution Trends

Focus on second window activity

Read more

SVOD Market in Germany Becoming More Competitive for Premium Drama

SVOD services are becoming increasingly competitive for first windows of premium drama

Read more

‘The CW’ Outlines its New Catch-Up Strategy

The CW’ may only offer episodes with a rolling 5 catch-up on its AVOD platform

Read more